MCP Apps: Primitives, discovery, and the Future of Software - Pietro Zullo, Manufact, Inc
This talk introduces MCP apps, an evolution of the Model Context Protocol (MCP) that allows MCP servers to return UI components alongside JSON data. This enables richer, interactive experiences where AI agents can not only call tools but also display and interact with user interfaces directly within the chat. The presentation emphasizes the growing importance of MCP apps and the opportunities for developers to build and distribute them through emerging app stores.
World's Fair 2026 29 min